Firefox Team Looking for Artists
Sunday June 27th, 2004
Blake Ross writes: "The Firefox team is looking for talented artists to help expand our grassroots button campaign. We are looking to translate the buttons into other languages and create a handful of new buttons to widen our selection. Experienced artists will probably find it easy, especially as all the buttons will use the artwork designed by silverorange and no original artwork should be required. Please contact me (blake[AT-SIGN]cs.stanford.edu) if you are interested in helping. Thank you — we appreciate it!"
I'm all for translating the buttons into more languages - but do we really need more button designs?
Check out the "button campaign" page linked above. Already there are too many disparate designs.
Then there's the multitude of taglines: "Web browsing redefined," "The browser, reloaded," (with and without the comma before ‘reloaded’ - really unprofessional) and "Take back the Web."
On top of that, the logo is screwed around with in the last few listed on the page as well.
We need a more unified marketing front - which means a standard button (and a series of derivatives that work better at smaller and larger sizes), standard usage of the logo (including the Firefox image and the colour of the Firefox text) and a standard tagline.
As it is, things just look too haphazard - and you want to make that situation worse?
I've to agree. Netscape knew to stick to one message, I think...
whose artists will have an unpleasant time trying to translate the "The browser, reloaded" one as "The Matrix: Reloaded"* was released by its English title on most territories and its literal conversions (such as the Spanish "El navegador, recargado OR reiniciado") sound quite tacky, lacking the glamour-ised Hollywood influence.
* I presume the slogan comes from the movie and, even if it doesn't, that's what most people think which makes this assumption way more valuable than any fact or true statement.
The "Browser, Reloaded" one definately has to go. If you're gonna have a slogan modeled after a movie, at least use a good movie :P My suggestion, "Firefox - It's my precious."
#4 Not additional "slogans" per se
Sunday June 27th, 2004 1:15 PM
I've added some clarifying remarks to my blog, <http://www.blakeross.com/archives/000226.html>. Please take a look.
#5 How about some buttons/banners for the suite
Sunday June 27th, 2004 4:53 PM
While I am all for pushing Firefox even more, what about the Suite? To my knowledge, there are no "get Mozilla" buttons and if there are, they are really well hidden.
I am not trying to start another one of the Suite vs. Firefox religious wars (use whichever you like best) , just suggesting that the Suite should be pushed, as well.
#7 Re: How about some buttons/banners for the suite
Monday June 28th, 2004 1:22 AM
The suite is an old Mozilla product that's being phased out. It wouldn't make sense to market it.
I don't know of any official, mozilla.org-hosted buttons either, but there are some in existence, for example here: <http://www.slater.ch/moz/>
(Hmm... and in fact there seem to be some mozilla.org banners, but they're very old and maybe not quite what you're looking for: <http://mozilla.org/banners/> )
A couple of CSS buttons for Firefox and Thunderbird. Check them out at: <http://www.geocities.com/…rvayayix/css_buttons.html>
#10 Other work for those artists (themes)
Monday June 28th, 2004 8:20 AM
Given all the complaints about the theme, when I read the title I was sure this story would be about artists making a new default theme for Firefox.
It looks to me me that the actual job is change some text. So whats the big deal?
Frankly I find the css based stuff a pain in the ass. But hey, Thats just me, what do I know.
*bitch I know if I dig around in some buried file somewhere I can change defaults that piss me off, cause I had to.. The question is why I should have to!
Default text ought to be readable. /*end bitch
Anyway, Oh jeeze, I checked it out. Ok css buttons, Wheres the button? No demo?