MozillaZine

Giant Lizard Attacks North Poland with Posters and Stickers

Tuesday August 5th, 2003

Simple but striking red-on-white mozilla.org posters featuring the red lizard appeared on the streets of North Poland szczym writes: "Because of the many upcoming conferences of the IT industry in our region (north Poland), we decided to promote the Mozilla Organization directly on the streets with posters and stickers. Photo documentation is here."

#1 Super Cool!

by sime

Tuesday August 5th, 2003 6:50 AM

When i first saw the picture, i thought, kewl Mozilla Shirt! Then *click*, ahh Mozilla spray paint stencil. After getting over looking at the pretty pictures, i read that they are actual posters. I just reckon its cool that people do this sorta thing 'for the good of the code' aka educating other of the superior alternatives, for direct recognition.

#24 artists

by kwanbis

Wednesday August 6th, 2003 6:58 AM

problem is that we need to get some GFX artist JUST NOW! ... Current art for moz sucks, FB main them is much better, but we need to have a cool logo, and a splash screen ... the one i like best is NS 7.1

#2 What for???

by ezh

Tuesday August 5th, 2003 7:41 AM

And what should it promote? We should deliver Mozilla browser to the user computers and make them using mozilla.

This is the way to promote mozilla.

#11 Re: What for???

by szczym

Tuesday August 5th, 2003 11:54 PM

the action been intended to employees of big IT companies. posters for end users will be way different

(sorry for no replay so long but i head problems with validating my account here)

#21 ???

by ezh

Wednesday August 6th, 2003 4:40 AM

I do not get it... Who should even understand what for the poster is ? It does only have some dragon and an URL. So, what shoud it promote?

And what is the difference between "employees of big IT companies" and end users? I do not see it.

#26 Re: ???

by Ashato

Wednesday August 6th, 2003 10:55 AM

FWIW, I suppose it'a "because of the many upcoming conferences of the IT industry in [the] region": these guys target the employees of IT companies going to these conferences. The posters just say "hey, boys, Mozilla exists". Whereas posters for your average end-user should be more didactic. I reckon the posters could be a little more explicit. As it is, they look like some ad for an underground music band.

#27 Re: Re: ???

by szczym

Wednesday August 6th, 2003 11:14 AM

well, that was the plan. the website that url is on poster nova days is full of averages for end-user...

#3 Sad

by eGandalf

Tuesday August 5th, 2003 9:21 AM

I'm said that this kind of "promotinon" was made outside Polish Mozilla Community without any consultation. As for me it doesn't promote mozilla. It just made walls in Gdansk more bloted.

#12 Re: Sad

by szczym

Tuesday August 5th, 2003 11:59 PM

hey, come on its thin paper and really easy to take down. we do not bloting the towns. and i belive that for you that kind of promotion makes a difrence. and it was not out side of your space. Come on and chill down, lets make new action.

#4 what the ...

by pcabellor

Tuesday August 5th, 2003 3:52 PM

I can't believe this is happening. Hope this is a fake or at least that it is not noticed by any major news company. This at most may give Mozilla 15 minutes of fame but is in no way a startup for a marketing campaign where target customers are not all college rebels, but IT staff and domestic users, who may now may associate Mozilla with underground stuff like Napster or Kazaa. Yes, not me, but news hungry reporters may for sure.

Hope Mozilla makes an official announcemente on this, discouraging this vandalic acts before the word spreads.

#5 yeah, keep it on the kiosks, guys

by joschi

Tuesday August 5th, 2003 4:26 PM

make sure any of this kind of stuff only gets posted on acceptable places... its pretty common for people to put up posters for movies and albums in specific areas in cities and on kiosks on campuses and such, but makes sure to not put it in inappropriate places... ibm got in trouble here in san francisco for spray painting their "peace love linux" logos on sidewalks and such all over the city... it was very negative press

#17 Re: yeah, keep it on the kiosks, guys

by sime

Wednesday August 6th, 2003 12:51 AM

MS contracted a marketing firm here in Sydney to promote the Xbox. They ended up having spray painted X's on side walks and the like. But MS got a better deal in the end. It made the evening news, but also the affected council(s) of that area charged the firm $5 (or something) per X to be removed.

#6 Get a clue!

by jbetak

Tuesday August 5th, 2003 8:34 PM

Actually, this is the kind of "posse" the original Mozilla art had in mind. It is directly derived from Andre the Giant. Google for Jamie Zawinski, Andre the Giant and Mozilla before you spit out your uninformed comments.

#13 Re: Get a clue!

by szczym

Wednesday August 6th, 2003 12:01 AM

and the for it was on the walls :)

#7 Get a clue!

by jbetak

Tuesday August 5th, 2003 8:34 PM

Actually, this is the kind of "posse" the original Mozilla art had in mind. It is directly derived from Andre the Giant. Google for Jamie Zawinski, Andre the Giant and Mozilla before you spit out your uninformed comments.

#23 Re: what the ...

by oceans80

Wednesday August 6th, 2003 6:25 AM

Absolutely this reminds me of people protesting about Shell (yes they have done wrong things). I know MS (XBox) this type of advertisment in my area but I guess people are trying to promote this open source programme as being professional (since I guess we are trying to sell to corps.)

Should be some professional streamlining where our advertisement is the same and conforms with some Mozilla foundation standard. I guess as an end user I have seen many variations of the "dragon" (sorry don't know the name)

#8 It's ok, it's only Poland...

by Spewey

Tuesday August 5th, 2003 9:25 PM

Like they have reporters....

#9 Re: It's ok, it's only Poland...

by jbetak

Tuesday August 5th, 2003 9:35 PM

Have you been there? How would you know? (somebody should sue you for ethnic discrimination)

#15 Re: It's ok, it's only Poland...

by szczym

Wednesday August 6th, 2003 12:41 AM

good ones --> http://pl.indymedia.org

(--> http://obin.org/index.php?module=ContentExpress&func=display&ceid=18 )

#25 "only" Poland...

by eGandalf

Wednesday August 6th, 2003 9:27 AM

Thanks man. It's very nice to hear such words from someone "better".

#29 Re: "only" Poland...

by szczym

Wednesday August 6th, 2003 11:21 AM

http://www.wikipedia.org/wiki/Internet_troll

#10 Whatever

by Tanyel

Tuesday August 5th, 2003 10:02 PM

I seem to remember Microsoft getting into trouble for putting butterfly stickers all over some city to promote MSN.

#14 shameless self promotion

by ryanbroken

Wednesday August 6th, 2003 12:19 AM

I decided to start using the logo mentioned above to create a cafepress account. Go to:

http://www.cafeshops.com/mozilla_action

All profits from the sales of these shirts, hats, etc will be donated to various mozilla projects.

#16 Re: shameless self promotion

by szczym

Wednesday August 6th, 2003 12:46 AM

i found logo on images.google.com and im not responsyble (dont want to be) for that activity.

#18 Re: shameless self promotion

by xander

Wednesday August 6th, 2003 2:40 AM

very nice!

But no mouse pad?? I'm shocked!

I think we can safely assume that almost all Mozilla users have a mouse? :)

#28 Re: Re: shameless self promotion

by ryanbroken

Wednesday August 6th, 2003 11:15 AM

i knew i forgot something. a mouse pad has been added.

#19 great idea!

by leafdigital

Wednesday August 6th, 2003 4:02 AM

go mozilla graffiti :)

The great thing is that because the mozilla foundation has no connection with any of these people (unlike the other instances people have been talking about where it was an actual corporation paying for the campaign) this is actually *genuine* underground marketing. just people doing it because they love mozilla.

Nobody's going to sue mozilla - how could they ever hope to win? It's like if I went out and tagged a bunch of walls 'IBM', nobody can sue IBM for it. I have nothing to do with IBM. It's not their fault.

I think it'd be great to see people spraying mozilla.org stencils onto subway trains etc. :>

#20 Re: shameless self promotion

by szczym

Wednesday August 6th, 2003 4:16 AM

ohhh, thanx for support, we thought of bunch of lawyers chasing us around the block. yes, posters been made from love to mozilla. and we did allready some subway trains with dragon too :)

do you thing source picture on obin.org is a problem for any one?

#22 Love it!

by CerthasIM

Wednesday August 6th, 2003 5:41 AM

I love it. What is it with some people here? You're talking like a tied up and concerned management to a "rebell" marketing firm! Is that the kind of structure you want for Mozilla?

Think of it as OpenSource Marketing.

And it works, you have an obscure poster and a web adresse which is easy to remember. This get's people curious and makes them visit the site. Nevermind that it is artistically well done, graphically as well as conceptually.

#30 RE: Giant Lizard Attacks North Poland

by napolj2

Wednesday August 6th, 2003 12:20 PM

"Giant Lizard Attacks North Poland with Posters and Stickers"

This reminds me of those Godzilla movies. Godzilla fought Mothra, ( http://www.lovehkfilm.com/panasia/images/godzilla_mothra.jpg ), so the Mozilla lizard should fight... the MSN butterfly? :)

#31 Re: RE: Giant Lizard Attacks North Poland

by AlexBishop

Wednesday August 6th, 2003 2:59 PM

"so the Mozilla lizard should fight... the MSN butterfly? :)"

Like this?

http://ufies.org/txt/mozilla1280.jpg

Alex

#32 spread...

by BISI

Wednesday August 6th, 2003 5:24 PM

...the word. ;) "Underground" marketing is the best way to promote such a project. Mozilla users unite! ;>

[BISI]

#33 Chill out guys, no one'll sue but MS-funded SCO...

by tseelee

Wednesday August 6th, 2003 9:21 PM

Or someone like that. A sell-out.

#34 Re: Chill out guys, no one'll sue but MS-funded SC

by tseelee

Wednesday August 6th, 2003 9:37 PM

And I forgot to add, they'd only be suing the ppl who did this, as explained by others already.